MonthDecember 2014

What’s The Difference Between A Flat Design And Skeuomorphism

You’re probably wondering what skeuomorphism is. Don’t worry if you’re not sure, because you’ve definitely seen it.

Skeuomorphism describes the way a design borrows a particular feature from the past, even when the need for it has gone. For example using a monophonic ringtone on a brand new iPhone, when you can use actual audio. A flat design is self-explanatory, embracing visual minimalism using simple shapes and colours.

A skeumorphic design will look much more realistic to the eye, due to the way colours and shapes are used. Flat design has come into play recently, due to the love of nostalgia. If you look at smartphone games, you’ll see that flat design games seem to be more popular. Whilst this may not be just down to the design, it definitely plays a part.

Overall it depends on what you’re designing. So test out both styles and see what works well.

Two Important Tips For Beginners In Logo Design

Being a beginner in logo design isn’t exactly easy. Logo design is in our opinion one of the hardest, if not the hardest type of graphic design. Below are a couple of tips we consider to be important when it comes to effective logo design.

1) When designing a logo, remember that the most popular logos in the world do not necessarily show what said company is about. The Apple logo says nothing about technology, and the Mercedes-Benz logo doesn’t hint that it’s anything to do with a car.

2) Don’t worry about colour too much when designing a logo. Logos should be designed in black and white first, to make sure they look good and stand out. If you do decide to add colour to the logo, stick to a maximum of three different colours.